How to Start Affiliate Marketing and Succeed in Nigeria (Step-by-Step Guide)

Affiliate marketing is one of the easiest and most profitable ways to make money online in Nigeria. The best part? You don’t need to create a product or own a business. You simply promote other people’s products and earn a commission for every sale.

But here’s the truth…

Most Nigerians fail because they choose the wrong affiliate programs.
Others struggle because they don’t know how to get traffic
Some give up too soon because they expect instant results

But don’t worry—this guide will show you how to succeed. So let’s dive in.

Table of Contents

Step 1 : What is affiliate marketing

Affiliate marketing is when you promote company products, whenever any one purchase the product, you earn commission. This commission gives is the amount the company agrees to pay you whenever you make any sales. This commission can range from 1,000 naira to 50,000 Naira depending on the company you work with.

Step 2 : Why Should You Do Affiliate Marketing

There many reason why you should start affiliate marketing, in this section it’s what you’re going to learn.

1 . Easier to start

Unlike other businesses that you need huge capital to start them like from ₦100,00 to ₦500,000 upward, in the case of affiliate marketing you can start for free and immediately and start making money when anyone purchase the product you are promoting.

If you are the type that is good at marketing products. You can make more income than those who are operating business in Nigeria. Some people have used it to [become rich in Nigeria] and invite others to it. Shortly in this blog post I’m going to show you how much affiliate marketers are making in Nigeria.

2. Lucrative income

Some businesses you can do with all your heart but the profit at the end of day does not look lucrative enough to do something tangible in life. In the case, of affiliate marketing, if you are lucky you can make a lot of capital.

Although affiliate marketing can give lucrative income but will be possible if you really work hard promoting the company product, because the more the sales the higher the commission earned.

3. Easier to expand.

Affiliate marketing gives room to expand in order to make more capital. You can hire other people to work for you ( as a team), you pay them half of the commission you made from them.

Step 3: Understand How Affiliate Marketing Works

Affiliate marketing is simple:

You promote a product or service
Someone clicks your affiliate link and buys
You earn a commission for the sale

How Do You Get Paid?

Affiliate marketing pays in different ways, depending on the program:

Pay-per-sale (PPS): You earn a commission when someone buys
Pay-per-click (PPC): You earn money when someone clicks your link.
Pay-per-lead (PPL): You get paid when someone signs up

Pro Tip: Most Nigerian affiliate programs use Pay-per-sale (PPS), meaning you earn a percentage of every sale.

Step 4: Choose the Right Affiliate Program

One of the biggest mistakes beginners make is choosing the wrong affiliate program.

If you promote low-quality products, people won’t trust you. If the commission is too low, you won’t make enough money. So learn to promote product with good quality and better commission.

Best Affiliate Programs in Nigeria

Here are some top-paying affiliate programs you can join:

Jumia Affiliate Program – Promote electronics, fashion, and gadgets
Konga Affiliate Program – Earn by promoting products on Konga
Betting Affiliates (1xBet, Bet9ja, NairaBet) – High commissions
Expertnaire – Sell digital products and earn up to 50% commission
Learnoflix Affiliate Program – Earn from online courses and trainings.
Travelstart Nigeria – Earn commissions from flight bookings
Web Hosting Affiliates (Bluehost, Namecheap, WhoGoHost) – Promote hosting services
Amazon : Amazon association is popular e-commerce website people use to make make money online for themselves, according to trusted source like Recruiters Amazon association make about $77,893 per year, while those that are not earning much make $45,000 per year.
To get started with Amazon association. If you want to use website to promote affiliate products, you need to have about 10 unique blog posts visible on your website, in the space 60 days.
If you want to use mobiles app, your app most be free to use in Amazon app store, Google play store, or apple store. If you’re planning to use social media you need to have about 500 followers.
If you meet up the requirement and register and get approved you most make 3 legit sales. If you meet up the requirement, you can sign up.
Visit their officials website, then click on “Sign-up”. You can the sign up button in the middle of the app.
Fill the necessary information you are asked to input.
Add the channel you want to use to promote affiliate products.
Complete your profile.
Amazon will ask you how you are planning to drive traffic to your blog, explain how you’re planning to do it.
Add your accurate tax and payment information details
Then create your affiliate links to promote a product.

Pro Tip: Pick an affiliate program that matches your niche and pays high commissions.

Step 5 : Pick a Profitable Niche

Your niche is the topic you focus on. If you promote random products, you’ll struggle to get sales. So pick one niche and cover topics important topic your audience need to know about.

Best Affiliate Marketing Niches in Nigeria

Make Money Online – Promote online courses, hosting, and digital tools
Tech & Gadgets – Phones, laptops, and accessories.
Finance & Investing – Forex, crypto, and business courses.
Halth & Fitness – Weight loss supplements and gym equipment
Education – Online courses, study guides, and JAMB tutorials

Pro Tip: Choose a niche that has high demand and products people buy regularly. Also hoose niche that’s you’re passionate about so that you can find success and not get bored at the end of the day. Those who do what they are not passionate about find it difficult to succeed. When choosing niches choose the one that’s is not too crowded so you can excel quick

Step 6 : Build a Platform to Promote Your Affiliate Links

Now that you have a niche and an affiliate program, it’s time to start promoting.

You need a platform where you can share your affiliate links. Here are the best options:

1. Start a Blog

A blog is the best way to make long-term affiliate income.

Create a blog which is some way affordable to purchase. If you do not know how to create blog there are different videos and blogpost that will teach you, or learn rre

Write SEO-optimized articles that rank on Google. Content is what you can use to educate your audience about the affiliate product. Let the content explain more about the product so those reading it will be interested to purchase what you are promoting

Recommend affiliate products in your blog posts

Earn commissions when people click and buy

Pro Tip: Use WordPress and get hosting from Bluehost or Whogohost.

2. Create a YouTube Channel

Make videos reviewing products you promote

Add affiliate links in the description
Get free traffic from YouTube search

Pro Tip: Tech, finance, and education videos do well in Nigeria.

3. Use Social Media (Facebook, Instagram, TikTok, Twitter)

Share affiliate links in WhatsApp groups and Telegram

Create a niche page and promote relevant products. Use Twitter threads to discuss affiliate productsr

Pro Tip: Facebook groups and WhatsApp status work well for affiliate sales.

Step 7 : Drive Traffic to Your Affiliate Links

If nobody clicks your affiliate links, you won’t make money. So how do you get people to buy?

Best Free Traffic Sources

SEO (Search Engine Optimization) – Rank on Google for free traffic
Facebook & Twitter – Share affiliate links in groups and pages
WhatsApp & Telegram – Post in status updates and forums
YouTube – Get free traffic by reviewing affiliate products

Best Paid Traffic Sources

Facebook Ads – Run targeted ads to potential buyers
Google Ads – Promote your blog or landing page
YouTube Ads – Get more views on your affiliate videos

Pro Tip: If you’re a beginner, focus on free traffic first before spending money on ads.

Step 8 : Optimize for More Sales

Even if you get traffic, you need to convert visitors into buyers.

Best Ways to Increase Affiliate Sales

Write product reviews – Compare different products and recommend the best
Use call-to-action (CTA) – Tell people to “Click here to buy.
Offer bonuses – Give extra resources for people who buy through your link
Build an email list – Send promotions to your subscribers

Pro Tip: The more helpful your content, the higher your sales.

Step 10 : Scale and Grow Your Affiliate Business

Once you start making money, don’t stop—scale your business.

How to Scale Your Affiliate Marketing Business

Write more content – Publish new blog posts and YouTube videos

Join more affiliate programs – Don’t depend on one source of income

Run ads to increase sales – Use Facebook or Google Ads. Paid traffic is one of the good ways to promote affiliate products. You can runs ads to reach out to a wider audience just like Facebook, tiktok, Instagram and the rest. To get started, you need to have money that is required by this platform. You can run ads with 1,000 naira upwards. In the starting using paid traffic might not be profitable because you will loose money in the begining, but has time goes on it will start to convert.

Use SEO: SEO means search engine optimization, is a way to make blog post to rank on Google first page, if you want to drive traffic to your blog you should practice SEO, the good news is that you can learn SEO or hire someone’s to help you..

Build an email list – Promote affiliate products via email marketing.

Reinvest your profits – Buy better tools and grow faster

Pro Tip: Top Nigerian affiliate marketers make ₦500,000 – ₦5 million+ per month.

Step 11. Is affiliate marketing legit.

Most people ask if affiliate marketing is legitimate. The honest answer to the question is that it is totally legit and legal in Nigeria. But before you join any affiliate company ensure that you do your research to check if they are trusted brand to avoid implicating yourself and the people who will patronize you.

You should only promote affiliate products that you believe are very good to ensure that you are on the safe side. If you promote illegal products you can find yourself in prison.

Step 12: How Much Money Does Affiliate Marketers Make ?

So many people into a affiliate marketing make a lot from it, according to [ research ] affiliate marketers make 70,000 monthly and still have more chance to earn more than this.

Final Thoughts: Can You Succeed in Affiliate Marketing?

Yes! Affiliate marketing is one of the easiest ways to make money online in Nigeria.

Choose a profitable niche
Join a high-paying affiliate program
Build a platform (blog, YouTube, or social media)
Drive traffic and promote your links
Have your business and increase your earnings

My Advice? Start NOW. The sooner y

ou start, the sooner you’ll see results.

Now, over to you…

Which affiliate program will you start with? Drop a comment below!

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